A sorority of swell chasers and wild wave riders, Roxy is the brand that brings us together. Celebrating a movement nurtured between the surf and snow, Roxy represents a new generation of all-season slayers! Young, wild and free, we’re relentless nomads with nowhere to be, following the beat of our own drummer in equipment made for the ride. Roxy was born out of a sense of adventure and a passion for creating something that spoke to our salty soul. A sports brand that goes against the current of women’s trend & fashion, what we started in 1991 was a fitness revolution, creating a surf brand and a snowboard brand for today’s tireless action Athena. Dive in, the water’s fine…